Streamlight Home  
home pagegoing greenLumens and CandelaSHOT ShowFallen Firefighters FoundationOutdoor Market
SHOT SHOW PRODUCTS
Streamlight® Unveils New Products and
Sparks Sales at SHOT Show

STREAMLIGHT JR. REACHWith a record-breaking 30,000 buyers attending the world's largest trade show for law enforcement, hunting and outdoor products, this year's SHOT Show in Las Vegas in February set the stage for Streamlight to showcase a host of new products and ignite sales.

Streamlight's booths – one for Law Enforcement and Military and a second booth for Sporting Goods – captured the attention of buyers as well as media who wanted to see and test-drive the array of new Streamlight lights. A new, larger Law Enforcement/Military booth boasted modular displays with exciting new graphics.

C4 TechnologyIntroduced at the show was the Super-Tac, the brightest LED tactical light ever with Streamlight's new C4 LED technology that is three times brighter than standard LEDs. Also unveiled were a series of models enhanced with the C4 LED technology: the Argo® LED and Argo® HP headlamps, the Task-Light® 3AA LED, the Streamlight Jr.® LED, the Streamlight Jr.® Reach LED, the TL-2® LED, the Nightfighter® LED and the Scorpion® LED.

Streamlight Assistant Director of Marketing Mary Ellen Giangiulio, who has seen the SHOT Show grow and evolve over the past 20 years, said the booths are designed to involve visitors, giving them the opportunity to try out the new lights.

To encourage buyers to come to Streamlight's booths, pre-show postcards were mailed to thousands of registered attendees, inviting them to bring their postcards to Streamlight's booths to receive a free Streamlight Nano Light® and be entered for a chance to win a TL-2® LED in drawings held every two hours.

"Nothing beats speaking with a buyer or member of the media in person and having the opportunity to demonstrate the power of Streamlight's products," Giangiulio said. "The combination of our pre-show efforts and the extensive array of new lights introduced at SHOT made this year by far the busiest with a huge number of buyers and media coming to our booths."

Streamlight Vice President of Sales Brian Correia commented that the SHOT Show in February, combined with Streamlight's line-up of new products, jump starts sales. "While competition is increasing, the Streamlight team consistently delivers high-value new and innovative products," Correia said. "Our sales at the SHOT Show build the momentum for an excellent year."
  footer